Corporate Responsibility and Competitive Advantage

Instructions

We need your help please in completing this online questionnaire!

These questions, designed to gauge the current thinking on Corporate Responsibility in organizations across sectors and countries, will take approximately 10 minutes to complete. All respondents will receive a free copy of the survey highlights, and be entered in a draw to win a video i-Pod!

All information will be kept completely confidential and will be reported only in aggregate.

Most questions can be answered by checking the box beside the appropriate response. A few questions will ask for a short explanation or statement.

When answering each question, remember that this is a survey of current practices, not policies or intentions. If you are unable or uncomfortable responding to a specific question, please leave it blank but complete the questions you are able to.

To move between questions, use the 'tab' key or your mouse
Do not use the 'enter' key or your response will be submitted in full

Please provide the following

First Name

Last Name

Company

Phone

Survey Questions:

1.	Should corporations try to promote the public interest in their pursuit of profit?

	Yes
	No

2.	Do you think we should encourage corporations to pursue business success within the bounds of law, ethics and fairness?

	Yes
	No

3.	Are you concerned that there isn't "a level playing field" in corporate responsibility?

	Yes
	No

4.	Does your company use a corporate responsibility standard?

	Yes
	No

5.	If so, which one:

	Global Reporting Initiative
	ISO CSR Standards
	Global Compact Principles
	Other:

6.	If so how effective is it?

	1
	2
	3
	4
	5

7.	Does your board work with management to develop a corporate responsibility strategy?

	Yes
	No

8.	Has your board had a significant discussion around corporate responsibility issues (e.g. product quality and safety, legal and regulatory compliance, environmental impact etc.) some time in the last three meeting cycles?

	Yes
	No

9.	How important is the concept of sustainability (including environmental issues) to your board?

	1
	2
	3
	4
	5

10.	How important is the concept of community investment to your board?

	1
	2
	3
	4
	5

11.	How important is the concept of social justice to your board?

	1
	2
	3
	4
	5

Is your board aware of the various corporate responsibility standards:

12.	Global Reporting Initiative

	1
	2
	3
	4
	5

13.	ISO CSR Standards

	1
	2
	3
	4
	5

14.	Global Compact Principles

	1
	2
	3
	4
	5

15.

Other

	1
	2
	3
	4
	5

16.	Does your organization provide measurement results of corporate responsibility efforts to the board?

	Yes
	No

17.	Does your organization benchmark its corporate responsibility efforts against peers?

	Yes
	No

18.	If so, does your organization report those benchmarks to the board?

	Yes
	No

16. Please tell us to what extent you agree with the following statements:

19.	Corporate responsibility is in the best business interests of our organization

	1
	2
	3
	4
	5

20.	Corporate responsibility has measurable outcomes and results

	1
	2
	3
	4
	5

21.	Corporate responsibility is not something organizations should spend their resources on

	1
	2
	3
	4
	5

22.	Corporate responsibility is integral to modern capitalism

	1
	2
	3
	4
	5

23.	Does your organization have a formal corporate responsibility policy to respond to stakeholders' expectations, interests and concerns?

	Yes
	No

24.	Does your organization publish a corporate responsibility/sustainability report?

	Yes
	No

25.	If so, has it been beneficial for your company to publish a corporate responsibility/sustainability report?

	Yes
	No

26.	If so, how well has this contributed to improved relations/enhanced reputation with stakeholders?

	1
	2
	3
	4
	5

When you make your own personal buying decisions, do you tend to:

27.	Purchase from organizations that are good corporate citizens with positive social reputations?

	Yes
	No

28.	Make purchases from organizations regardless of their corporate responsibility efforts and reputation?

	Yes
	No

29.

Other.

	Yes
	No

30.	How does your organization promote governance, accountability, transparency and ethics in business?

31.	What is the best balance between a principle-based approach and a rule-based system of governance and corporate responsibility?

32.	How do you suggest organizations mitigate against the external, and sometimes internal drivers that keep us from being good corporate citizens such as pressures and practices from competitors, short term market demands, etc.

33.	Briefly describe your organization's philosophical approach to corporate responsibility.

34.	Please provide specific examples where your company has profited by changing its core business and products to respond to stakeholders' expectations and concerns.

35.	We would like to highlight specific examples of corporations who have successfully combined shareholder wealth with stakeholder welfare. Are you interested in us highlighting your company as a case study in a report?

	Yes
	No

Required Information Fields

36.

Are you:

37.	Your organization is:

38.	Your organization has annual revenues of:

39.

You are:

Warning: Once submitted, answers can not be retrieved, if you would like a hard copy of your answers, please print them out now utilizing the print option under your browser's file menu.

Created by Brown Governance Inc.